Affiliate Partnership

We invite publishers, streamers, affiliates and marketing partners to join our affiliate programme as a long-term commercial collaboration. We aim to build transparent, performance-driven partnerships that reward consistent traffic and high-quality player acquisition across the United Kingdom market. If you promote casino, live casino or sports betting content, we want to work with you.

Programme purpose

Our affiliate programme exists to create a simple, dependable route for partners to monetise their audiences. We focus on acquiring genuine players and keeping acquisition compliant and responsible. The programme is set up to support a range of partners - from content creators and comparison sites to pay-per-click marketers and social channels - with clear commercial terms and predictable reporting.

Partnership benefits

- Flexible commercial models to match different traffic types and promotional styles.

- Dedicated affiliate support with onboarding, campaign checks and regular performance reviews.

- Creative assets and localised landing pages to help you convert UK audiences quickly.

- Monthly reconciliations and timely payments so partners can plan cashflow.

Commission structure

We offer a choice of commission models so you can pick what fits your audience and traffic mix. Available options include revenue share, CPA and hybrid arrangements. Payouts are performance-based and can be adjusted through negotiated terms for high-volume or exclusive partners. All commission agreements are documented in your partner contract and reflected in your dashboard earnings.

Tracking and reporting transparency

Partners get access to a real-time reporting dashboard with clear metrics on clicks, conversions and net revenue. Tracking uses unique referral IDs and conversion attribution so you always see where value is created. We provide monthly statements and an easy dispute process for any discrepancies. Cookie duration and attribution windows are agreed during onboarding and documented in your affiliate terms.

Marketing tools and support

We supply a practical set of tools to help campaigns perform: banner packs, customizable landing pages, deep links, tracking parameters and copy guidelines for compliant messaging. Your affiliate manager will assist with A/B testing suggestions, campaign targeting and creative refreshes. All marketing materials are supplied with clear rules to keep promotions compliant with responsible gambling standards.

Long-term cooperation

We look for steady, professional partners and reward longevity with improved commercial terms, priority support and bespoke co-marketing opportunities. Regular quarterly reviews keep goals aligned and allow us to scale campaigns together. To get started, contact our affiliate team and we will guide you through onboarding and campaign setup.